The image of women making popular music work in Finland has recently changed and become more diverse. A woman today is much more than “just” a singer. These persistent music multiplayers also compose, write lyrics, play numerous instruments, produce recordings, lead bands and manage their own publicity and career.
Six women from different backgrounds and different generations and genres have been interviewed for the exhibition. The stories of Vicky Rosti, Jonna Tervomaa, Mira Luoti, Litku Klemetti, Saara Aalto and Nelli Matula create an image of determined, stubborn, ambitious and uncompromising artists. Everything is done even by itself, in case there aren’t ready channels to carry out your vision.
But women still need to work double in order to gain appreciation for popular music which is traditionally dominated by men. For women, music is hard work.